First ever Free From Food Festival, 25 – 27 November 2011

FIRST EVER FOOD FESTIVAL DEDICATED TO ‘FREE FROM’ PRODUCTS LAUNCHES AT SOUTHBANK CENTRE

Date: Friday 25 – Sunday 27 November 2011
Time: 11am – 8pm daily (6pm on Sunday)
Venue: Southbank Centre Square, Southbank Centre, Belvedere Road, SE1 8XX
How to find it: Southbank Centre Square, behind the Royal Festival Hall. The venue is five minutes walk from Waterloo & Embankment tube stations and various bus routes.
Cost: FREE Admission

An exciting new food festival, focusing on “Free From” foods is launching on Friday 25th November for three days at Southbank Centre.

The inaugural Free From Food Festival, taking place on Southbank Centre Square from Friday 25 – Sunday 27 November 2011, will bring together many “Free From” food specialists & the growing number of artisan producers who create a range of gluten, wheat, dairy, sugar and/or egg free goods. The festival will be of interest to all food lovers, as well as those who are genuinely affected by the foods around them. It will appeal not only to coeliacs, but to those with other food intolerances (dairy in particular) through to anyone curious about or wanting to make lifestyle changes to their diet.

Demonstrations & Tastings
The festival promises to have a variety of companies & individuals showcasing their unique, high quality products as well as a schedule of demonstrations, talks and tutored tastings, given by the exhibiting producers themselves, as well as visiting chefs and authorities from the “Free From” world. Exhibitors will be on hand to educate, offer samples, sell and display their goods, thereby creating an environment where people can learn about, shop, eat and gain further confidence about “Free From” foods as alternative substitutes for regular Organiser Caroline Aherne explains “I’m really pleased to be bringing together a
diverse range of producers where visitors can learn about and try the artisan “free from” foods & drink on offer and meet many of the passionate people behind them.

There’s definitely an interest in alternative grains and dairy substitutes for mainstream products as well as people wanting knowledge about how to cook and use these. The Free From Food Festival will set the scene for learning more as well as being able to get a wide range of products under one roof.”

As it’s close to Christmas, many producers will have gluten-free, wheat-free and dairy-free seasonal produce that visitors to the festival can purchase there and then or order for themselves, friends or family member, thereby making Christmas and the holidays an occasion that everyone can enjoy. Companies such as Wag Free will be selling their latest range of gluten free savoury & Christmas products, Christine’s Puddings will offer award-winning gluten free pudding delights, while Inspiralled and Conscious Food will showcase their more healthy Christmas food gift options.

Background to Festival organiser

Caroline started baking at an early age but it was only when she became unemployed in 2008 and found getting work difficult in the recession that she started to focus on what she really enjoyed doing. Having won awards for marshmallows & caramels, forming the company Sugargrain, she identified a gap in the market for premium and great tasting gluten free baked goods. Having gone briefly back to the corporate world, she decided to say goodbye to it permanently in Sept 2010 and has been developing her “Free From” baked goods business since then. Over the past 12 months, she has achieved 3 accolades in the Free From Food Awards and a Great Taste Award for her cakes and has recently won a bursary to exhibit at Masterchef Live/BBC Good Food Show.

To find out more email: freefromfoodfest@hotmail.co.uk
Follow on Twitter: @freefromfest
Read more on Facebook: http://www.facebook.com/pages/Free-From-Food-Festival/173919279356277

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About Ruth

Ruth works freelance as a copywriter and writes the What Allergy blog to share information with people who have allergies, eczema, asthma and food intolerances. http://www.whatallergy.com was voted in the top 5 allergy blogs and Ruth also judges regularly for the FreeFrom Food Awards and FreeFrom Skincare Awards. She also won the Foods You Can People's choice Best FreeFrom blogger award 2014.

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