Judges queue up to taste test ‘freefrom’ foods!

With judging sessions for this year’s FreeFrom Food Awards set for the first week in February, expert ‘freefrom’ judges are queuing up to taste-test this year’s entries into 16 categories of freefrom foods.

Free From Food Awards LogoJudges come from the professional food world (manufacturers, chefs and cookery writers) and from the medical world (dietitians and nutritionists) but also include allergy sufferers and coeliacs – plus some ‘normal’ food enthusiasts to benchmark the freefrom foods against their non-freefrom equivalents. This year judging ranks will also be swelled by a number of freefrom and gluten-free bloggers, all experts in tracking down new and tasty freefrom foods to write about on their blogs.

Says Michelle Berriedale-Johnson, editor of FoodsMatter.com who chairs the judging sessions,
‘We have some really exciting entries this year and are particularly pleased to see that previously slender categories, such as FreeFrom Ready Meals, are positively bulging. We are also very much looking forward to tasting the offerings in our new Raw Food and Superfood category – and, of course, in our ever popular gluten-free beer category. We never have any problems recruiting judges for that one!’

A shortlist of successful entries will be published on March 1st and the winners, including the winner of the FAIR trophy of the Best FreeFrom Food 2012 (won last year by Doves Farm for their gluten-free self raising flour blend) will be announced and presented with their certificates at an invitation-only party in West India Dock on April 17th.

All details on the awards are to be found at :
Twitter: @FFFoodAwards
Facebook – http://www.facebook.com/pages/wwwfoodsmattercom/230382425337

Sponsors of the FreeFromFoodAwards 2012 include:

Asda (2 categories), Delamere Dairy, Fria Gluten Free, Genius Gluten Free, Genon Laboratories , Hale & Hearty, Juvela, Livwell, Mrs Crimbles, Produced in Italy, Pure Dairy Free, Swedish Glace, Tesco (3 categories)

For any other information on the awards or on the FoodsMatter contact Michelle Berriedale-Johnson at Foods Matter on michelle@foodsmatter.com

I’m delighted to be one of the judges and can’t wait for the judging proper to commence. What’s your favourite free from food? Who do you think deserves to win? Ruth, What allergy.

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About Ruth

Ruth works freelance as a copywriter and writes the What Allergy blog to share information with people who have allergies, eczema, asthma and food intolerances. http://www.whatallergy.com was voted in the top 5 allergy blogs and Ruth also judges regularly for the FreeFrom Food Awards and FreeFrom Skincare Awards. She also won the Foods You Can People's choice Best FreeFrom blogger award 2014.

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