This year’s FreeFrom Food Awards happened online with Zoom networking and afterparty and #FFFA20 trending on Twitter at number #29.
Here’s the low down…
Asda wins FreeFrom Product of the Year at virtual FreeFrom Food Awards presentation.
At the first ever virtual presentation of the FreeFrom Food Awards, Asda was awarded the Product of Year for their Plant Based Sweet Potato Falafel Burgers.
‘This is the way forward for freefrom’ the judges said. ‘An excellent, naturally top 14 free ‘cool and on message’ product. Great ingredients, nutritional profile and fibre levels. Lovely, moist, full of flavour, really hearty, and fantastic range of vegetables.’
This was the first time that a supermarket has won ‘Marble Mo’, the treasured FreeFrom Food Awards trophy and marked a significantly greater engagement in the freefrom sector by the major retailers. As awards founder, Michelle Berriedale-Johnson said:
‘A vibrant independent sector is crucial to drive innovation in freefrom. But, the last month has shown us that we really are a nation of supermarket shoppers and if we want to get freefrom foods to the greatest number of people, we have to do it through the supermarkets.’
Asda were among over 40 gold award winners this year which included the Venice Bakery, BoojaBooja, Kirsty’s, BFree, Just Love Food Company and Moo Free along with seven of the major retailers.
Tesco once again won Retailer of the Year and the FreeFrom Heroes for 2020 were the Ednan-Laperouse family and Natasha’s Allergy Research Foundation for their tireless campaigning on behalf of those with serious food allergies.
For the full list of winners check in to the awards website here.
To watch the presentation, which was run simultaneously with a Zoom networking session go to www.freefromfoodawards.co.uk
FreeFrom Food Awards Gold winners 2020
For Silver and bronze winners – see the awards website.
Winner of the Best FreeFrom Food 2020
Asda’s Plant Based Falafel Burgers.
Retailer of the Year 2020 – Sponsored by Oakland International
FreeFrom Hero 2020 – Sponsored by Nairn’s
The Ednan-Laperouse family
The Innovation Award – Sponsored by Food Matters Live
Our Paula’s Garlic Butta
The Box Bakery Wholegrain Bread Mix with Linseeds, Sunflower and Pumpkin Seeds & Quinoa
No Top 14 – Sponsored by the Anaphylaxis Campaign
Creative Nature Indulgent Chocolate Cake Mix
Venice Bakery Large Free From & Vegan Cauliflower Pizza Base
Best Product from a Start Up – Sponsored by Tesco
No AllerG Chocolate Loaf Cake
Breakfast Foods – Sponsored by Warburton’s Gluten Free
Lovegrass Ethiopia Crispy Teff Flakes
Tesco Free From 2 Cinnamon Swirls
Milk Alternatives – Sponsored by the Allergy + FreeFrom Show
Asda Free From Mature Cheddar Alternative
Delamere Dairy Planted Coconut Milk with Cocoa
Bread – Sponsored by Juvela
BFree Wholegrain Pitta Breads
Tesco Free From White Rolls 4pk
Store Cupboard – Sponsored by Big Oz
Mr Organic Red Lentil Rice
Bannisters Yorkshire Family Farm Garlic & Rosemary Roasting Potatoes
Pasta & Pizza – Sponsored by SYNLAB
Aldi Organic Black Bean Spaghetti
Tesco Wicked Kitchen Spinach & Wild Garlic Ravioli
Snack Bars – Sponsored by Romer Labs
MadeGood Chocolate Chip Granola Bars
Savoury Snacks & Crackers – Sponsored by FreeFrom Functional Food Expo
Lidl Just Free Lightly Salted Maize Tortilla Chips with Linseed and Sunflower Seeds
Drinks: Gluten-free Beer – Shot of Class – Mixing it Up – Sponsored by the Asda
Good Living Brew Binary Botanical 0.5
Twelve Below Apple and Garden Mint Tonic
Bellfield Brewery Craft Lager
Gun Brewery Numb Angel Lager
Mikkeller Peter, Pale & Mary Gluten Free Pale Ale
Meaty and Fishy Ready Meals – Sponsored by Delamere Dairy
Co-op MSC Chunky Gluten Free Breaded Cod
Vegan Snacks and Meal Ideas – Sponsored by Jane Milton
Asda Plant Based Falafel Burgers
Just Love Food Company Vegan Chocolate Cake
Lazy Vegan Tikka Masala
Tesco Free From Maple Bacon Tortilla Curls
Children’s Food – Sponosred by Genius Gluten Free
Tesco Free From 10 Crispy Cod Fingers
Co-op Free From Chocolate Egg & Truffles
Tea Time! – Sponsored by the FreeFrom Food Awards Ireland
Asda Free From Custard Creams
Glitterbug Bakery Battenburg Cake
Desserts and Puddings – Sponsored by Action Against Allergy
Kirsty’s Luxury Apple Pie
Ruby and Grace Dairy Free Velvet Chocolate Tigernut Ice Cream
Confectionery and Chocolate – Sponsored by Wellaby’s
Asda Free From Choc and Orange Easter Egg
M&S Fizzy Dinosaurs
Moo Free Seasalt & Lime
FreeFrom Gifts – Sponsored by FreeFrom Skincare Awards
Booja-Booja The Award-Winning Selection
M&S Made Without Dairy Chocolate Box
Sinful Foods – Sponsored by OF+ Consulting
M&S Made Without Pork Pie
No AllerG Chocolate Loaf Cake
Artisan Foods – Sponsored by Synergis Marketing
Booja-Booja Almond Salted Carmel Chocolate Truffles
No AllerG Lemon Loaf Cake
Planet Kuku Aubergine Kuku
That Zoom networking party
This worked really well, we all got put into little networking groups so we could have a proper chat and it really got me excited about the awards. It was also lovely to meet new people and catch up with so many judges, bloggers and old friends.
Thanks to the FreeFrom Food Awards team, Cressida, Michelle, Alex and Sue and everyone who worked hard to make this year’s awards so amazing.
I have to admit, it as nice not to have to get the tube home.
Apologies for the briefness of this blog. I will post my favourites when my skin feels better. Right now I’m not in a good skin place.
For more info visit https://www.freefromfoodawards.co.uk/